AINI

A branding short for HOLA's environmental friendly e-scooter

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/ CLIENT

/ THE CHALLENGE

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HOLA is a environmental friendly e-scooter brand from Vietnam.

Client came to us to produce a branding short for their latest model.However, they didn’t know how to attract young generation to use their products?

We decided to create a fresh 2D animation with colorful design, promoting the idea of riding HOLA’s e-scooter is a life style and how it can helps reduce the air pollution.
In 2 weeks, me and my team completed everything from forming story, art directing, animating to sound design. It was challenging to deliver in such a tight schedule including 3 revisions.

My role was project managing, negotiate budget, directing
and animating.

 

/ TIME

2 weeks

/ AREAS

Motion design
Storytelling
Branding


ANIMATION

STORYBOARD

ANIMATIC

STILLFRAME

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/ CREDITS

Agency- NOON DESIGN
Production Company- Rooftop Animation
Creative Director- Annie Hall
Art Director-Angela Wong
Storyboard Artist- Rebecca Ko
Concept Artist-Nadine Promes
Designer-Johel Rivera
Motion Designer- Annie Hall, Angela Wong
Cel Animator- Manuel Masello Souza
Sound Design-Chia-Wei Hsu

 

COFFEE

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Introducing __________ coffee. The best choice to start your day.

Production Hose : 鳥兒映像製作- Birdy Production
Director : 邱柏昶 BirdyNio
Producer : 張活寧 Huo Ning Chang
Animation Director : 李竺潔 Chu-Chieh Lee
Script : 李竺潔 Chu-Chieh Lee
Design : 李竺潔 Chu-Chieh Lee
Animation : 吳昱緯 Phil Wu, 何佳珍 Cathy Ho, 李竺潔 Chu-Chieh Lee, 何艾妮 Annie Hall, 李曼寧 Manning Lee

Music: Dave Brubeck - Unsquare Dance


 

FALES HOPE

 

FALES HOPE MV PITCH

In 2017, Dizparity he came to me to create a MV for his newest release- Bare Tide. I take this great opportunity to collaborate with animation directors Angela Wong and Phill Wu, we then tells a story through his music…


LYRICS

Dizparity – Bare Tide, Music – Dizparity

Won’t you reach the kite,
there’s a rock hung behind, cling to the night.
Upon that bare tide,
as we’re not gonna hide, nobody will thrive.
Hyper-dynamite,
then the moonshine will cease, beholding down the sleeves.
Faded by your side,
such a honor to fight, and a great disguise.

TIMELINE

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CONCEPT ART

ACT 1

 
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ACT 2

 
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ACT 3

 
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DIRECTORS ANNIE HALL & PHILL WU
CONCEPT ART BY ANGELA WONG
MUSIC BY DIZPARITY

 

ZOOEY WONDER

 
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Zooey is a Taiwanese indie electronic musician, aim to heal broken hearts with her beautiful soul. 

At 2016, Zooey started her first crowded funding campaign to support her very first self-founding concert and releasing her new album. After a year of sleepless nights, countless practice and many many rehearsal. She finally stepped on the stage and continue to shine. I was her visual artist during live concert, creating visual clips according to her song as well as performing in live with Zooey and her band.  

 

ALPHA

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PASSWORD: ainibubu

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CHAOS

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GOOD TIME

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GOLDTHREAD

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I was working for a new digital publication- "GOLDTHREAD" as a motion designer. During my time there, I have help produced a series of illustration and animation. This is one of the most interesting one about Chinese Internet sub culture. We decided to have a little bit of fun with, keying out the mouth and let Kou Kou tell you the internet tale.

THE INTERNET EXPLAINED


Hong Kong Milk Tea

 

Dim Sum School 

 

KFC Egg Tart

 

DIAN ZUAN

Branding video for the Jewellery brand-DIANZUAN.

 

STORYBOARD

STYLEFRAME

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Client: DIAN ZUAN
Director: Annie Hall
Motion Designer: Annie Hall
Concept Artist & Storyboard Artist: Rebecca Ko

 
 
 
 

Everything Computer Graphics

Conceptual poster for SIGGRAPH 2018

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GENERATION

A series of conceptual styleframe design for SIGGRAPH 2018’s Technical Paper’s opening. These design were not use at the final round but turn some of the design into a team t-shirt.

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Expedition 100

Styleframe for a made up Nasa's TV show- Expedition 100: Mission to Mars.

The goal is to create challenging and adventurous space mission atmosphere. With highlight of technical icons, elegant typography treatment and arranging beautiful Nasa’s outer space photography, I had lots of fun exploring the visual composition.

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SIGGRAPH 2018 Registration

SIGGRAPH 2018’s Registration Teaser styleframe design. Final output here

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Umeå

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Poster

Exploring shape, color and texture.

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WEARE MOSCOW CLUB 

Weare Moscow Club is a Japanese indie music band, their retro music melt my heart. This collection of poster design explores the relationship between type and images, using the design principle such as fragmentation, separation and fusion. Printed Size: A0

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The Accent Studio


The Accent Studio is a creative live-stream podcast that celebrate creativity stories. A group of Taiwanese designers and artists come together every Sunday in both New York and Taiwan, bring the audiences to the amazing world of art and design. 


While Co-hosting the podcast, I am also responsible for producing graphics for social media content (Facebook banner, Event cover) in early 2016. All these graphics are done in tight deadline (2-3 days) since the show is streaming every Sunday.

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